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ScholarGamers.com and Kitara Join Forces to Provide Scholarships through Online Games

Scholar Gamers

Holmdel, NJ (December 9, 2010)— Innovative game platform ScholarGamers.com and media marketing company Verge Games, the game division of Kitara Media, have partnered to introduce the ScholarGamers community to Verge Game’s portfolio of fun, free online games. The alliance significantly expands the game offerings for students competing for scholarship money at ScholarGamers.com. In the form of a sponsored game page, Verge Game’s catalog of online games encompasses classic themed games and new titles alike, including Montris, the Tetris style classic game.

“Scholargamers.com is excited to join with Verge Games in a win-win-win arrangement for all parties—helping us build our audience, expanding Verge Game’s access to this coveted demographic and enhancing the experience for our users,” said Angelo Tartaro, CEO and Founder of ScholarGamers.com. “Moreover, we’re pleased to partner with another organization that recognizes the potential for marrying purpose and play.”

Launched in November, ScholarGamers.com offers a novel solution to escalating educational costs by giving students 13 and above an opportunity to win scholarships via a free flash game competition. The concept has met with overwhelming support from students, parents and educators.

“Verge Games is very proud of this partnership and we believe ScholarGamers.com is a unique and valuable concept bringing positive results to our community and we’re pleased to be providing our library of games,” said Robert Regular, President of Kitara Media, the parent of Verge Games.

Scholargamers.com will continue to provide its own branded, site locked flash games for use in competition, and has formalized a deal with independent studio Hard Circle to help develop and sponsor a series of new titles within a year.

About ScholarGamers.com

ScholarGamers.com is an innovative platform offering students, ages 13 and above, a chance to compete for educational scholarships through no-fee online games. Developed as a response to escalating educational costs, ScholarGamers.com’s secure environment fosters a sense of pride, accomplishment and fun. The site is a sponsor-supported initiative developed by Holmdel, NJ-based Internet Sport Games Associates. For more information, please visit http://www.scholargamers.com/about-us. Follow us on Facebook and Twitter.

About Verge Games and Kitara Media

Verge Games, the game division of Kitara Media, is a leader in developing and marketing fun online web based and social games that reach a wide audience of casual game players. Verge Games are gaining tremendous popularity with over 10 million players in 2010 alone.

Kitara Media is an online advertising solutions provider for advertisers and publishers. Kitara Media’s targeted marketing model combines powerful optimization and targeting technology with relevant media inventory and best of breed advertisers and publishers to achieve positive results. Relevancy is the key to how we achieve this success. When a person clicks a message from us they are often looking specifically for the exact message we deliver. This optimization and targeting ability achieves a much better conversion rate and lead quality.

In addition, Kitara Media owns and operates dozens of popular and targeted web site properties which enable us to contextually achieve relevant results for our advertisers.

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