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PlayFirst Welcomes Players to “Curl Up With a Good GameTM” with New Vampire Adventure Game

PlayFirst Welcomes Players to “Curl Up With a Good GameTM” with New Vampire Adventure Game

Love & Death: Bitten, for PC and Mac, First Title in New Collection of Immersive PlayFirst Games

SAN FRANCISCO – April 13, 2010 – PlayFirst® Inc., a leading publisher of emotionally engaging interactive entertainment, today announced the launch of Love & Death: Bitten, an innovative new game featuring the epic romance between a curious young woman named Victoria and a handsome vampire named Damon. As part of the new Curl Up with A Good Game™ collection, Love & Death: Bitten is just one of the many titles that delivers the escapism of a great read through interactive game play, empowering players to explore worlds of thrilling mystery, dark suspense and steamy romance.

Love & Death: Bitten is a romance driven, hidden object adventure game, in which players play as Victoria by day and Damon by night, solving unique puzzles, collecting and combining hidden items and unlocking secret passages. The story begins with a chance meeting where Victoria finds herself falling for Damon’s charms while Damon is intrigued by Victoria’s fiery disposition. Just as they are growing closer, the evil vampire queen, who cursed Damon to live eternally as a slave, returns, forcing Victoria and Damon to realize they must help each other overcome their dire circumstances. Will Damon and Victoria’s story end in love….or death?

“We know our game-playing audience craves a good story as well as exciting game play mechanics,” stated Becky Ann Hughes, Senior Product Marketing Manager, of PlayFirst. “Love & Death: Bitten is the perfect blend of storytelling and game play that captures the essence of our Curl Up with a Good Game collection.”

Curl Up with a Good Game Collection

With the new Curl Up with a Good Game collection, PlayFirst brings together new and existing titles from it’s top-selling games, in a collection designed to deliver the best in story worlds.

“Our customers love the story worlds and characters that come to life within our games. Players get as immersed within the game stories as they do in a favorite novel. The games we bring together within the Curl Up with a Good Game collection all bring these unique, immersive stories to our players,” said Fran Dillard, vice president of marketing for PlayFirst.

Dream Chronicles ®, a best-selling PlayFirst adventure game which features an immersive world where the lines between reality and fantasy fade away will be another title in the Curl Up with a Good Game collection. The first chapter in the Dream Chronicles second trilogy will launch later this year as part of the Curl Up with a Good Game collection.

Love & Death: Bitten is available now for both PC and Mac, for $6.99 at www.playfirst.com. To browse the selections within the Curl Up with a Good Game collection please, visit www.playfirst.com/promotion/curlup.

About PlayFirst

PlayFirst, a leading publisher of emotionally engaging interactive entertainment, is committed to providing compelling experiences that always delight customers. By creating engaging story worlds that capture the imagination, PlayFirst teams publish quality gaming experiences across popular platforms worldwide including PC, Mac, iPhone, Facebook, and consoles. The company’s game portfolio includes world-renowned titles, such as Diner Dash, Wedding Dash®, Cooking Dash®, Chocolatier®, and Dream Chronicles®. PlayFirst games are available in major retailers and on more than 500 sites in 20 languages. For more information, visit www.playfirst.com.

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